
President & Automotive Expert at COR Wheels
I played with wheels and tires when I was 8 years old and have driven and test-drove a variety of vehicles during my 38 years with COR Wheels. I have a great passion for the automotive industry and let me share with you my knowledge and experience to help you have a better journey.
Founder and President of COR International. We engage in the manufacture of COR and hardCOR series of forged car and truck wheels. Through our rimhalves.com program, we are engaged in the e-commerce of automotive wheel parts and accessories. Our global distribution network has led to continued growth in 5 continents.
Robert’s Experience
- President at COR Wheels (Feb 2005 – Present)
- Sales Director at Carlsson Mercedes Tuning North America (Jun 2002 – Jul 2005)
- General Manager at AVUS Wheels (2003 – 2005)
- General Manager at OZ America (1999 – 2002)
- Graduated from Florida International University – College of Business
BA, Management & International Business (1989 – 1994)
Robert’s Articles

Why Put A Plastic Bottle On Tire When Parked? Debunk Mystery
A widespread tip among car drivers in recent months is to put a bottle on … Read more

What To Do With A Flat Tire At Night? (Nail, Blowout tires)
Nobody wants to be outside the safe cocoon of their houses in the dead of … Read more

What Does XL Mean On A Tire? XL Vs SL Tires
If you’ve ever shopped for tires, you may have noticed that some tires have the … Read more

What Tire Pressure is Too Low – How Low Is Unsafe to Drive
At this point, you probably have already heard far too many low-pressure tire accidents from … Read more

Tire Threads/Wire Showing On Tire: Causes & Preventions
Not many people know about the existence of tire cords. Made of nylon and polyester, … Read more

What Should Tire Pressure Be In Hot Weather? Recommended PSI
As the weather warms up, paying attention to the air pressure in your current tires … Read more

Tire Blowout: What Causes It & What You Should Do?
A blowout occurs when a tire suddenly bursts or loses air pressure, causing the driver … Read more

Service Tire Monitor System: Its Meaning & How To Fix/Reset
Driving with damaged or underinflated tires can be extremely dangerous, leading to reduced handling and … Read more

What Does LT Mean On A Tire? LT Tires Pros And Cons
If you’ve ever shopped for tires for your truck, you’ve probably come across tires with … Read more