
President & Automotive Specialist at COR Wheels
Robert Herrera has been with COR Wheels for 17 years and has a great passion for the automotive industry. During his time at COR Wheels, he has driven and test-driven a variety of vehicles.
“Founder and President of COR International. We engage in the manufacture of COR and hardCOR series of forged car and truck wheels. Through our rimhalves.com program, we are engaged in the e-commerce of automotive wheel parts and accessories. Our global distribution network has led to continued growth in 5 continents.“
Contact: [email protected]
Robert’s Experience
- President at COR Wheels (Feb 2005 – Present)
- Sales Director at Carlsson Mercedes Tuning North America (Jun 2002 – Jul 2005)
- General Manager at AVUS Wheels (2003 – 2005)
- General Manager at OZ America (1999 – 2002)
- Graduated from Florida International University – College of Business
BA, Management & International Business (1989 – 1994)
Robert’s Articles

New Wheels or a New Owner? What Ottawa Drivers Should Figure Out Before Spending on an Upgrade
Thinking about new wheels for your car in Ottawa? Learn how to evaluate your vehicle’s value and rust conditions before spending money on costly upgrades.

The Real Cost of Cheap vs. Premium Car Audio Upgrades
Discover why cheap car audio often costs more in the long run. We break down the hidden expenses of budget vs premium upgrades, from blown speakers to installation fees.

The Role Of A Lamborghini Urus Lease And Los Angeles Valet Parking Service In Showcasing Custom Forged Wheels
When you pick up the keys to a Lamborghini Urus lease for the first time, … Read more

What First-Time Car Buyers Often Overlook
Buying your first car is exciting. You finally get to choose something that fits your … Read more

Personalizing Your Road Trip Essentials
Are you ready to hit the open road for an unforgettable adventure? Road trips are … Read more

5 Tips For Selecting The Best Enhancements for Your Truck
Enhancing your truck involves choosing upgrades that not only look great but also improve performance, … Read more

Comfort and German BMW Quality Even When Traveling in the UAE
The UAE blends modernity and tradition with stunning architecture and a rich cultural heritage. A … Read more

Alloy vs. Steel Wheels: Which is Better for Your Used Car?
When it comes to choosing the right wheels for your used car, the decision often … Read more

Yokohama AVID Ascend GT Tire Review: How It Performs?
Yokohama AVID Ascend GT might not be the most highly acclaimed grand touring tire in … Read more